Liveramp

Created UI visual design concepts using Figma and Adobe Creative Suite. Collaborated with UX and cross-function teams in an agile working environment. Provided designs for their website which earned an awwwards.com award for Best B2B Website.

Year
2021 - 2022
Client
Skona, Liveramp
Project
UI Visual Design
role
Digital Designer

The Challenge

LiveRamp required a complete overhaul of their corporate Wordpress website to align with their new brand design system. The goal was to enhance the websites' user experience by simplifying complex UI concepts while maintaining consistent clarity.

The Approach

Focused on LiveRamp’s brand essence of ‘Radical Simplicity’, the website design used a flexible grid system to foster connectivity with their message and ensure a seamless user journey. Working alongside a team of 5 digital designers and 3 UX designers, we developed a collection of templates with numerous custom UI elements.

Digital Design

Worked hand-in-hand with the Digital Design Director and other project owners across creative, strategic, and client services teams to develop cohesive creative concepts. Created and delivered production-ready visual designs for LiveRamp's digital interfaces. Operated in a dynamic, fast-paced Agile/Scrum environment and consistently delivering high-quality design solutions on time.

Liveramp

The Results

The new website was launched just in time for LiveRamp’s RampUp Summit and garnered high praise for its customer-centric approach. It was subsequently shortlisted for the 2022 Best B2B Website award on awwwards.com, reflecting its impact and effectiveness in delivering on client expectations.

Liveramp